This package concept was developed for a line of organic, all natural, sprouted nuts. Offering six varieties and seasonal options, sprouted nuts offer improved nutritional benefits due to increased nutrient availability and enhanced digestibility resulting from the sprouting process. The playful hand drawn graphic elements and rustic fonts reinforce the all natural qualities of the product that appeal to health conscious consumers.
The product is currently carried in a national grocery store chain.
In addition to the packaging design, email campaigns were developed for direct marketing to their growing customer base and online sales efforts.